The bachelor who pasted his face on billboards across the country in an unorthodox attempt to “save him from an arranged marriage” has revealed hundreds of women have already made contact after the stunt.
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Entrepreneur Muhammad Malik, 29, of Hounslow, west London, has received offers from more than 100 potential partners since he shared photos of himself on billboards in Birmingham and in London on January 1.
The billboards, which show a smiling Muhammad lying on the ground and jokingly begging women to “save me from an arranged marriage”, link to his “findmalikawife.com” website.
Speaking after news of his unorthodox attempt to find the woman of his dreams, Muhammad says he enlisted the help of close friends to help filter the responses he received online.
The singleton has so far refused to disclose how much it has spent on billboard displays, but the average cost of such advertising in the UK would be around £ 500-600 per week, according to the ‘site.
The signs will remain in place until Jan. 14, and Muhammad says he has the support of his parents, even if he has to convince his mother “a little”.
He explained, “I’m a creative and love to do the most random and absurd things – as long as they’re 100% halal of course.
“It’s the start, but the responses so far have been triple digits and from some really lovely people – keep coming. I hope to get in touch with women I love soon.
Entrepreneur Muhammad Malik, 29, created the ‘findmalikawife.com’ website and stuck his face on several billboards in Birmingham
Drivers using the A34 can see a smiling Muhammad lying on the ground and jokingly begging potential partners to “save me from an arranged marriage”
Muhammad says he has received offers from more than 100 women since the billboards were put up on New Year’s Day.
He also revealed that an anonymous friend had originally put him on the bold idea of publicizing his goals in the UK’s biggest cities.
The singleton did similar ads in Manchester and London, but declined to reveal how much it paid for them.
Would you swipe right for Muhammad Malik?
Site: Hounslow, West London
Actual job: Innovation consultant and entrepreneur
Interests: Food, religion, “good bants”
Ideal partner: Muslim woman in her twenties.
Muhammad Malik is looking for the woman of his dreams, a Muslim woman in her twenties
Speaking on the BBC’s Asian network, Muhammad explained that despite trying traditional dating apps, he was frustrated with the “lack of ethereal and human connection” when he swiped left or right. straight in line.
“It takes a lot of energy to sweep left and right, and you get almost immune or that robot,” he said.
“There’s this lack of ethereal human connection when we talk about the online space.
“Nothing can really make up for it in person, which is why I think covid has really caused a lack of that human connection.”
Giving the reasons for taking such drastic measures, Muhammad said: “Probably because of my personality.
“I’m a creative and love to do the most random and absurd things – as long as they’re 100% halal of course.
“Traditional methods like ‘rishta aunts’ didn’t work for me, so I thought why not put them on the billboards.
“After finding my bearings in my new job, I started looking again after the second lockdown but with no luck.
“I have notice boards in Birmingham, Manchester and London – which I think would increase my chances of finding someone.
“They’ve been up since the new year. A new year, a new me!
“It’s the start, but the responses so far have been triple digits and from some really lovely people – keep coming.
“I hope to get in touch with women I love soon. “
Muhammad was keen to stress that his search for love was genuine and that he was not against arranged marriages.
He said, “I think arranged marriages have a place and a tradition in many Islamic cultures.
“In fact, many studies show that arranged marriages have many benefits.
“I just want to try and find someone on my own first.”
Muhammad is originally from London, but describes Birmingham as “a home from home” thanks to “top quality restaurants in the city center, bustling Alum Rock and amazing mosques”.
Muhammad says he took unusual approach to finding romance after usual methods of meeting “one” failed
The 29-year-old is also the founder of Towards Faith, an educational organization that sells books on Islam in more than 11 countries.
The innovation consultant had a hard time at the start of the pandemic when his freelance job dried up.
At the same time, his relationship with a potential bride he was courting broke as he focused on finding his feet in a new career.
Muhammad now works as a director of a business incubator for Nationwide, which likely pays for his billboards which can cost between £ 500 and £ 600 per week, depending on the location.
But all women who fear that this is just a gag can be assured that Muhammad is seriously looking for a woman to “cultivate our love for one another and for Allah.”
Muhammad hopes his big vision wins out over anyone who chooses dating apps, expert advice, or trying to connect through mutual friends or family members.
“I’ve been looking for someone seriously for two years, I would say. I started looking casually right before Covid started.
Muhammad insisted that his search for love was genuine and that he was not against arranged marriages.
“And I actually found someone and was planning to get married, but when the pandemic hit my freelance and consultancy work stopped and I focused on the backbone of my career. career.
“I haven’t found the right girl yet. It’s hard there, ”he explained.
“I had to buy a billboard to be seen! ”
Her website, findmalikawife.com, details her search for love without sparing.
“My ideal partner would be a Muslim woman in her twenties, who is striving to improve her deen.
“I’m open to all ethnicities, but I have a noisy Punjabi family – so you have to stick with the bants. Always personality and faith in everything else!
‘PS I am an only child and I take care of my mother and father. If this is a deal breaker, I don’t think it will work.
Muhammad says he took an unusual approach to finding romance after the usual methods of meeting “one” failed to bear fruit.
He said: “I’m a creative, I love doing the most random and absurd things – but 100% halal of course -.
“Traditional methods like ‘rishta aunty’ didn’t work for me, so I thought why not put them on the billboards! “
The word “Rishta” means to propose in Hindi, which means that an “aunt rishta” is essentially a marriage broker who serves as a matchmaker for the men and women in her community.
Muhammad added: ‘I hope to find this one. It’s only the first few days, but the responses so far have been in the double digits – keep coming.
- Would you like to marry Muhammad? Email [email protected]